Stellantis sales up 4% in fourth quarter, but yearly total down again
Published in Business News
Stellantis NV's U.S. sales improved by 4% in the fourth quarter, their second-consecutive quarterly increase, yet the struggling automaker's full-year sales numbers still fell below their 2024 levels.
The vehicle sales figures released Monday show at least some signs of recovery as the maker of Chrysler, Dodge, Jeep and Ram embarks on a turnaround plan in North America under CEO Antonio Filosa, who was appointed in June. Prior to the third quarter of last year, Stellantis had posted two straight years of quarterly sales declines in the U.S. market, which is its largest and most profitable.
The company sold 332,321 vehicles in the fourth quarter and 1.26 million for the year.
“With consecutive quarterly sales increases and market share growth, it’s clear that we are taking the right steps to reset our business in the U.S.,” Jeff Kommor, head of U.S. retail sales, said in a statement. He noted that the automaker released several prominent vehicles in the second half of the year, including a Hemi V-8-powered Ram 1500 pickup, a new hybrid Jeep Cherokee and a gas-powered Dodge Charger, along with several model refreshes.
Executives hope those lineup updates start to pay off with more U.S. sales momentum in 2026. The automaker has said it's putting a renewed focus on the profitable U.S. market, with plans announced in October to invest $13 billion domestically in production, research and development, and other areas in the next four years.
Stellantis sold about 12,000 more vehicles in the fourth quarter than it did through the final three months of 2024, when it was facing a series of inventory and production problems as well as dealer complaints. For the full year, however, sales fell by 3%, or about 43,000 fewer vehicles compared to 2024. And that 2024 sales total had itself been 15% lower than 2023.
The fourth-quarter sales improvement was spurred by the Jeep brand, up 4% amid its best December retail sales in three years, and Chrysler, which was up 29% thanks to a strong run of minivan sales.
Dodge also surged 26% thanks to a massive 114% increase in year-over-year Durango sales, leading to the SUV's best sales year overall since 2005.
Ram sales slipped 4%, though the brand saw its best December sales since 2021, while Fiat and Alfa Romeo sales fell sharply.
For the full year, only Jeep and Chrysler sales increased slightly compared to 2024. Ram sales slipped 2% amid falling sales for its heavy-duty pickups and vans, though the automaker said that the brand's retail-only sales, which exclude fleet and other commercial transactions, markedly improved over the year prior.
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